Getting creative with intricate techniques has always been the highlight of our work.
From art and architecture to the walls of old historic buildings, we have a knack for exploring couture with the charm of old world heritage. There’s always been a strong language that we try to cater to in terms of our brand. In the ocean of trends and new silhouettes, we tend to dive towards ageless embroideries in each piece that we create. In conversation with Mayyur Girotra about his collection at SANYFW: What are the key Indian craft techniques used in the Zamani collection? The neutral canvas allows him to express the extravagance of each look and he shares the saga of his design journey. The palette that Girotra explores is a monochromatic one, made rich with the colours and crafts of India. Held at some of the most iconic NYC venues, SANYFW is abuzz with celebrities, content creators, fashion enthusiasts and buyers looking to expand their repertoire when it comes to streetwear, sustainability, menswear, traditional, bridal and Indo-Western styles by South Asian designers.Īmongst them is designer Mayyur Girotra who opened the SANYFW with his collection, Zamani which is an exploration of traditional Indian textiles and craft techniques. The first-ever South Asian New York Fashion Week () is taking place at multiple locations around Manhattan with 15 headlining, established, and emerging designers. Falling in love with Indian couture in a New York minute with the showcase of Mayyur Girotra’s collection, Zamani at SANYFW.Īlongside the jam-packed schedule that is New York Fashion Week, there’s another equally germane fashion week dedicated to the craftsmanship of India and its neighbours.
0 kommentar(er)
